I've hit a wall in my work raising money for charity: I've come to see the statement of problem as more compelling and believable than the solution I'm trying to sell. The problem can be defined to the nth detail. The solution often seems implied at best and when there are measurable outcomes it's unclear how solving the problem is one of them.
In the end I focus on the quality of how the proposal is written, which I can control. And when it gets funded and it looks like the project will have any positive impact on the world at all, I get all inordinately happy. I guess it should be enough to know that sometimes the work pays people's salaries.
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